a Model Of Adolescent Ethics In Mobile Diffusion On The Use Of Cellphones And Social Media In Semarang City

Penulis

  • Arfika Pertiwi Putri Universitas Dian Nuswantoro
  • Nadia Itona Siregar DIAN NUSWANTORO UNIVERSITY

DOI:

https://doi.org/10.21111/ejoc.v8i2.11501

Kata Kunci:

Ethics, Mobile Diffusion, Social Media, Uses and Gratification

Abstrak

The Central Statistics Agency (BPS) notes that in 2022 as many as 67.88% of Indonesia's population aged over 5th years have a mobile phone. Meanwhile, in the same year, it was recorded that 65.15% of the people of Central Java Province owned cell phones. Some factors play an essential role in shaping adolescents' ethical views regarding mobile phones and social media use. This study aimed to analyze the factors that influence ethics by using mobile phones and social media in adolescents aged 13-15 years in Semarang. This study uses a quantitative method with Partial Least Squares (PLS) analysis. The theory used in this study is the theory of Uses and Gratification, Diffusion Innovation of Technology, and Ethical Systems. Primary data was obtained by distributing questionnaires to 100 respondents. The sampling technique used with the method of accidental sampling. The study results show a relationship between adolescents' mobile phone use and social media use by adolescents with the social interaction they receive. Active involvement in online interactions can have an impact on adolescent ethics, this is reflected in aspects of self-satisfaction. Besides that, emotional satisfaction factors such as feelings of pleasure and satisfaction in online interactions affect the formation of adolescent ethics. This study also reveals that the ethical model of adolescents is influenced by two main dimensions, namely fairness and utilitarian ethics. The implications of these findings can be used for the development of better educational approaches in teaching youth about ethics and responsibility in using technology and interacting in a digital environment.

Referensi

Ariana, R. (2023). Implementation of Innovation Diffusion Theory on Digital Payment Application. 9(1), 1–23.

Ariff, M. S. M., Shan, T. K., Zakuan, N., Ishak, N., & Wahi, M. R. (2014). Examining users’ E-satisfaction in the usage of social networking sites; Contribution from utilitarian and hedonic information systems. IOP Conference Series: Materials Science and Engineering, 58(1). https://doi.org/10.1088/1757-899X/58/1/012004

Bae, H., Jo, S. H., Jung, H. J., & Lee, E. (2021). Factors affecting the diffusion of mobile social network services in an aging society: value of informative, hedonic and ubiquitous services. Journal of Services Marketing, 35(6), 834–846. https://doi.org/10.1108/JSM-05-2020-0174

Barrett-Maitland, N., & Lynch, J. (2020). Social Media, Ethics and the Privacy Paradox. In Security and Privacy From a Legal, Ethical, and Technical Perspective. IntechOpen. https://doi.org/10.5772/intechopen.90906

Cangur, S., & Ercan, I. (2015). Comparison of model fit indices used in structural equation modeling under multivariate normality. Journal of Modern Applied Statistical Methods, 14(1), 152–167. https://doi.org/10.22237/jmasm/1430453580

Center For Technology & Society. (2023). Online Hate and Harassment: The American Experience 2023. https://www.adl.org/resources/report/online-hate-and-harassment-american-experience-2023

CNN Indonesia. (2021a, February 26). Calling RI Netizens the Most Disrespectful, Microsoft Account Under Attack Read CNN Indonesia's article "Calling RI Netizens the Most Disrespectful, Microsoft Account Under Attack. CNN Indonesia. https://www.cnnindonesia.com/teknologi/ 20210226140821-192-611309/sebut-netizen-ri-paling-tidak-sopan-akun-microsoft-diserang

CNN Indonesia. (2021b, July 27). Microsoft Survey: Netizens Are Getting Less Polite. CNN Indonesia. https://www.cnnindonesia.com/teknologi/ 20210727095528-185-672622/survei-microsoft-netizen-makin-tidak-sopan

Cooldige, I. (2023, July 12). Unfriendly Content: The Rise of Hate Speech on Social Media. YWCA Boston. https://www.ywboston.org/2023/07/ unfriendly-content-the-rise-of-hate-speech-on-social-media/

Evi, T., & Rachbini, W. (2022). Partial Least Squares (Theory And Practice) (M. Surur, Ed.). Tahta Media Group.

Hidayat, F. P., & Ginting, R. (2020). Media Literacy of Communication Students in Using Facebook. ETTISAL : Journal of Communication, 5(1). https://doi.org/10.21111/ejoc.v5i1.3947

Imam Ghozali. (2006). Structural equation modeling : metode altenatif dengan partial least square (PLS). 209–214.

Indonesian Information Portal. (2023, November 3). How Old Are Most Indonesian Internet Users? Indonesia.Go.Id. https://www.indonesia.go.id/mediapublik/detail/2093

Irwan, & Adam, K. (2015). Partial Least Square (PLS) Method and Its Applications. Teknosains, 9(1), 53–68.

Itaar, T. (2019, May 27). Understanding Generation Z Adolescent Behavior in the Digital Age. BKKBN. https://papua.bkkbn.go.id/?p=1244

Karunia H, H., Ashri, N., & Irwansyah, I. (2021). The Phenomenon of Social Media Use: A Study on Uses and Gratification Theory. Jurnal Teknologi Dan Sistem Informasi Bisnis, 3(1), 92–104. https://doi.org/10.47233/jteksis.v3i1.187

Khan, G. F., Sarstedt, M., Shiau, W. L., Hair, J. F., Ringle, C. M., & Fritze, M. P. (2019). Methodological research on partial least squares structural equation modeling (PLS-SEM): An analysis based on social network approaches. Internet Research, 29(3), 407–429. https://doi.org/10.1108/IntR-12-2017-0509

Leiner, D. J., Kobilke, L., Rueß, C., & Brosius, H. B. (2018). Functional domains of social media platforms: Structuring the uses of Facebook to better understand its gratifications. Computers in Human Behavior, 83, 194–203. https://doi.org/10.1016/j.chb.2018.01.042

Muntaha, N. G., & Amin, A. (2023). Innovation Diffusion, Innovation Dissemination, and Elements of Innovation Diffusion. Jurnal Pendidikan Dan Konseling, 5(2), 2548–2554.

Pahlevi, R. (2022, July 29). Hundreds of Children Victimized by Bullying on Social Media since 2016. Katadata.Co.Id. https://databoks.katadata.co.id/ datapublish/2022/07/29/ratusan-anak-jadi-korban-bullying-di-media-sosial-sejak-2016

Pratiwi, E., Negoro, T., & Haykal, H. (2022). Jeremy Bentham's Utilitarianism Theory: The Purpose of Law or the Method of Testing Legal Products? Jurnal Konstitusi, 19(2), 268. https://doi.org/10.31078/jk1922

Ratnawati, T. Dra. M. S., & Keraf, S. A. Dr. (2016). Definition and Theory of Ethics. Etika Lingkungan, 1–41.

Sholihin, M. (2021). SEM-PLS Analysis with WarnPLS 7.0 (2nd ed.). ANDI.

Smock, A. D. (2011). Facebook as a toolkit: A uses and gratification approach to unbundling feature use. Computers in Human Behavior, 27(6), 2322–2329. https://doi.org/https://doi.org/10.1016/j.chb.2011.07.011

Swenson-Lepper, T., & Kerby, A. (2019). Cyberbullies, Trolls, and Stalkers: Students’ Perceptions of Ethical Issues in Social Media. Journal of Media Ethics, 34(2), 102–113. https://doi.org/10.1080/23736992.2019.1599721

Weruin, U. U. (2019). Ethical Theories and Philosophers' Contributions to Business Ethics. Jurnal Muara Ilmu Ekonomi Dan Bisnis, 3(2), 313. https://doi.org/10.24912/jmieb.v3i2.3384

##submission.downloads##

Diterbitkan

2024-05-09

Terbitan

Vol 8 No 2 (2023): ETTISAL : Journal of Communication

Bagian

Articles

Lisensi

Creative Commons License

Artikel ini berlisensiCreative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

In order to be accepted and published by Ettisal : Journal of Communication, author(s) submitting the article manuscript should complete all the review stages. By submitting the manuscript the author(s) agreed to these following terms:

1.   The copyright of received articles shall be assigned to [Ettisal : Journal of Communication] as the publisher of the journal. The intended copyright includes the right to publish articles in various forms (including reprints). [Ettisal : Journal of Communication] maintain the publishing rights to the published articles.

2.   Authors are permitted to disseminate published article by sharing the link/DOI of the article at [Ettisal : Journal of Communication]. authors are allowed to use their articles for any legal purposes deemed necessary without written permission from [Ettisal : Journal of Communication] with an acknowledgement of initial publication to this journal.

3.   Users/public use of this website will be licensed to CC BY-NC-SA (Attribution & Non-Commercial-ShareAlike)