ETTISAL : Journal of Communication

Understanding Intercultural Encounters: Communication Practices of Bugis and Ternate People in Ternate

Badruddin Kaddas — Thu, 04 Dec 2025 00:00:00 +0800

This study aims to probe and comprehend the dynamics of communication between The Bugis and Ternate people in the context of daily life in Ternate. Communication between strangers and host cultures often presents complex and interesting challenges in understanding different cultures, beliefs and social practices.

This study employs a qualitative approach through in-depth interviews and participant observation to explore the communication experiences between Bugis migrants and Ternate locals in daily life. Research participants included Bugis individuals residing in Ternate and Ternate community members who interacted directly with them. The findings reveal how the Bugis, as newcomers, and the Ternate people, as host communities, negotiate intercultural communication, the challenges they encounter in building relationships, and the strategies they use to bridge cultural differences. The study highlights the significance of intercultural communication competence, along with the crucial roles of language, nonverbal cues, and cultural perceptions in shaping these interactions. This research is expected to contribute to broader cross-cultural understanding and intercultural communication studies, while offering practical recommendations for strengthening relations between Bugis and Ternate communities. It also provides a foundation for future research on intercultural communication in Indonesia involving other cultural groups.

The Role of Organizational Communication in Supporting the Internationalization of Private Universities in Indonesia: A Case Study of a Private Computer University in Bandung

Nadya shaffira, Funny Mustikasari Elita, Feliza Zubair — Thu, 04 Dec 2025 00:00:00 +0800

This study examines the role of organizational communication in supporting the internationalization of a private computer university in Bandung, West Java toward achieving World Class University (WCU) recognition. Using Karl Weick’s theory of organizing particularly sensemaking and enactment the study reveals how communication enables leaders and stakeholders to interpret global standards, coordinate actions, and adapt to changing expectations. Employing a qualitative case study method, data were collected through interviews with university leaders, program heads, faculty, students, and international partners. The findings indicate that communication at a private computer university in Bandung, West Java functions as a dynamic mechanism of sensemaking that aligns leadership vision, cross-unit collaboration, and stakeholder engagement while navigating challenges of regulation, resources, and cultural adaptation. The process also reflects strategic alignment with QS World University Rankings (QS WUR), Webometrics, UniRank, and Scimago Institutions Rankings (SIR) standards. Effective communication thus becomes central to enacting internationalization and shaping institutional identity.

Fenomena Komunikasi Terapeutik Komunitas Selempang Mera Aba Idi dalam Proses Penyembuhan Orang Dengan Gangguan Jiwa Pasca Pasung

Sri Wahyuningsih Wahyuningsih — Thu, 04 Dec 2025 00:00:00 +0800

Komunikasi terapeutik menjadi sangat krusial dalam proses penyembuhan orang dengan gangguan jiwa pasca pasung secara terus menerus. Di samping itu, pasien gangguan jiwa sering kali membahayakan orang lain maupun dirinya sendiri, sehingga dilakukan pasung sebagai bentuk pengendalian perilaku mereka agar tidak membahayakan orang lain. Namun, praktik pasung untuk ODGJ bukanlah solusi yang sepenuhnya baik sehingga pasung dilepas dan ODGJ memelukan pengobatan secara berkelanjutan. Maka dengan dilakukannya penelitian ini bertujuan untuk menganalisis, menggali, mengeksplorasi fenomena komunikasi terapeutik yang diterapkan oleh Komunitas Selempang Mera Aba Idi dalam penyembuhan ODGJ pasca pasung. Penelitian ini menggunakan metode kualitatif deskriptif dengan pendekatan studi kasus tunggal. Subjek penelitiannya adalah tenaga kesehatan, dan keluarga pasien. Sedangkan objek penelitiannya adalah komunikasi terapeutik, tantangan, dukungan, serta hambatan Komunitas Selempang Mera Aba Idi dalam proses penyembuhan ODGJ pasca pasung. Teknik pengumpulan data menggunakan observasi, wawancara, dokumentasi, dan bahan audio visual. Lokasi penelitian ini dilakukan di Omben Sampang Madura. Hasil yang diperoleh dari penelitian ini adalah komunikasi terapeutik dari komunitas Selempang Mera Aba Idi beserta keluarga sangat penting dalam penyembuhan orang dengan gangguan jiwa pasca pasung, dukungannya berupa bentuk terapi biomedis maupun rehabilitasi mental dalam proses pemulihan. Terdapat hambatan kepatuhan obat, wali ODGJ yang kurang kooperatif, komunikasi dalam bahasa antara tenaga kesehatan dengan keluarga maupun ODGJ, distribusi obat.

ETHNOGRAPHY OF COMMUNICATION: THE MURAL ATTRACTION OF THE THREE-FAITH TOURISM VILLAGE IN THE FRAME OF NATIONALISM

Thu, 04 Dec 2025 00:00:00 +0800

This study analyzes the Jamblang mural attraction located in the Old Town Area of Jamblang, Jamblang Village, Jamblang District, Cirebon Regency—known as the Three-Faith Tourism Village—as a complex communication event within the framework of nationalism. The mural attraction, created collaboratively by students, artists, and local residents, retells the history of communal existential crises (1845–1889) leading up to the turning point of recovery in 1900, focusing on the restoration of Vihara Dharma Rhakita. Its primary purpose is to revitalize the forgotten Chinatown area, provide historical education, and deeply instill the values of tolerance and national unity.

This qualitative research employs the framework of Ethnography of Communication and the Triadic Semiotic analysis of Charles Sanders Peirce to examine the visual messages and surrounding social practices. The semiotic analysis reveals that the mural’s iconography (Representamen), depicting collective suffering and recovery, produces an Interpretant of nationalism. This nationalism is defined as the power of collective memory of a multireligious community’s resilience, where harmony becomes the essence of local patriotism.

The application of Dell Hymes’ SPEAKING model integrates semiotic findings with real communication practices. It was found that the mural’s strategic placement in front of the Vihara (Setting) and the inclusive interfaith collaboration (Participants) explicitly support the Ends of promoting National Tourism. The social interaction norms (Norms) are directed toward displaying harmony to visitors, while selfie-taking activities (Act Sequence and Genre) function as an adoption of this collective narrative into personal digital identity.

This study concludes that the Jamblang mural successfully transforms local history into a visual lingua franca (Instrumentalities) that effectively fosters national resilience education and tourism village branding, mitigating the challenges of spatial and economic degradation.