Berbagi Foto Digital: Motif, Faktor Kepribadian, dan Komunikasi Termediasi

Authors

  • Syahrul Hidayanto Universitas Bhayangkara Jakarta Raya
  • Fina Zahra Universitas Bhayangkara Jakarta Raya

DOI:

https://doi.org/10.21111/ejoc.v8i2.9311

Keywords:

Media sosial, foto digital, extraversion, komunikasi termediasi, ekspresi diri

Abstract

Media sosial saat ini menjadi platform berbagi foto digital yang diminati mayoritas pengguna internet di dunia. Tujuan diciptakannya media sosial adalah mulai dari sarana komunikasi hingga menjadi wadah untuk berbagi foto. Di media sosial, berbagi foto digital dianggap lebih efektif dalam mengekspresikan diri pengguna dibanding berbagi status lewat teks. Daya tangkap audiens media sosial lebih cepat ketika informasi disampaikan melalui foto digital. Penelitian ini bertujuan untuk memahami bagaimana motivasi pengguna membagikan foto digitalnya di media sosial dan faktor kepribadian yang melatar belakanginya. Berdasarkan kajian literatur, masih jarang dijumpai penelitian yang menghubungkan motivasi berbagi foto digital dengan kepribadian pengguna media sosial. Total empat informan terpilih setelah melalui proses pencarian dan seleksi berdasarkan kriteria. Penelitian ini menggunakan tiga metode pengumpulan data yaitu obeservasi tidak langsung, wawancara semi terstruktur, dan studi literatur. Data penelitian yang sudah terkumpul kemudian diberikan kode dengan tiga tahapan pengkodean yaitu open, axial, dan selective coding. Data hasil pengkodean selanjutnya dianalisis menggunakan analisis tematik. Berdasarkan hasil penelitian, motivasi memori, ekspresi diri, dan pemeliharaan hubungan adalah tiga motivasi teratas seseorang berbagi foto digitalnya di media sosial. Temuan lainnya adalah seseorang yang melakukan aktivitas berbagi foto digital biasanya memiliki karakteristik kepribadian extraversion, openness to experience, dan agreeableness dengan derajat yang cukup tinggi.  

References

Bazin, A., Gray, H., & Renoir, J. (n.d.). What is cinema? In TA - TT -. University of California Press Berkeley. https://doi.org/LK - https://worldcat.org/title/268810

Berger, J., & Milkman, K. L. (2012). What Makes Online Content Viral? Journal of Marketing Research, 49(2), 192–205. https://doi.org/10.1509/jmr.10.0353

Burke, M., Marlow, C., & Lento, M. (2009). Feed Me: Motivating Newcomer Contribution in Social Network Sites. In CHI 2009. https://doi.org/10.1145/1518701.1518847

Chaudhari, B. L., Patil, J. K., Kadiani, A., Chaudhury, S., & Saldanha, D. (2019). Correlation of motivations for selfie-posting behavior with personality traits. Industrial Psychiatry Journal, 28(1), 123–129. https://doi.org/10.4103/ipj.ipj_30_19

Chung, C. M. Y., & Darke, P. R. (2006). The Consumer as Advocate: Self-Relevance, Culture, and Word-of-Mouth. Marketing Letters, 17(4), 269–279. http://www.jstor.org/stable/40216694

Cox, B. D. (2010). Differential Functioning by High and Low Impression Management Groups on a Big Five Applicant Screening Tool. https://api.semanticscholar.org/CorpusID:145487485

DeAndrea, D. C., Shaw, A. S., & Levine, T. R. (2010). Online Language: The Role of Culture in Self-Expression and Self-Construal on Facebook. Journal of Language and Social Psychology, 29(4), 425–442. https://doi.org/10.1177/0261927X10377989

Goffman, E. (1963). Behavior in public places; notes on the social organization of gatherings. In TA - TT -. Free Press of Glencoe [New York]. https://doi.org/LK - https://worldcat.org/title/343351

HIRSCHAUER, S. (2005). On Doing Being a Stranger: The Practical Constitution of Civil Inattention. Journal for the Theory of Social Behaviour, 35(1), 41–67. https://doi.org/https://doi.org/10.1111/j.0021-8308.2005.00263.x

Hunt, Daniel S, Lin, C. A., & Atkin, D. J. (2014a). Photo-messaging: Adopter attributes, technology factors and use motives. Computers in Human Behavior, 40, 171–179. https://doi.org/https://doi.org/10.1016/j.chb.2014.07.030

Hunt, Daniel S, Lin, C. A., & Atkin, D. J. (2014b). Communicating Social Relationships via the Use of Photo-Messaging. Journal of Broadcasting & Electronic Media, 58(2), 234–252. https://doi.org/10.1080/08838151.2014.906430

Hunt, Daniel Scot, & Langstedt, E. (2014). The Influence of Personality Factors and Motives on Photographic Communication. The Journal of Social Media in Society, 3(2). http://thejsms.org/index.php/TSMRI/article/view/68

Koskela, H. (2004). Webcams, TV Shows and Mobile Phones: Empowering Exhibitionism. Surveillance & Society, 2. https://doi.org/10.24908/ss.v2i2/3.3374

Lasén, A., & Gómez Cruz, E. (2009). Digital Photography and Picture Sharing: Redefining the Public/Private Divide. Knowledge and Policy, 22, 205–215. https://doi.org/10.1007/s12130-009-9086-8

Lee, D., Im, S., & Taylor, C. (2008). Voluntary self-disclosure of information on the Internet: A multimethod study of the motivations and consequences of disclosing information on blogs. Psychology & Marketing, 25(7), 692–710.

Lee, K.-T., Noh, M.-J., & Koo, D.-M. (2013). Lonely People Are No Longer Lonely on Social Networking Sites: The Mediating Role of Self-Disclosure and Social Support. Cyberpsychology, Behavior, and Social Networking, 16(6), 413–418. https://doi.org/10.1089/cyber.2012.0553

Levin, T. Y., Frohne, U., Weibel, P., & Karlsruhe, Z. für K. und M. (2002). Ctrl [space] : rhetorics of surveillance from Bentham to Big Brother. In TA - TT -. ZKM Center for Art and Media ; MIT Press Karlsruhe, Germany, Cambridge, Mass. https://doi.org/LK - https://worldcat.org/title/50231186

Li, Y., & Xie, Y. (2019). Is a Picture Worth a Thousand Words? An Empirical Study of Image Content and Social Media Engagement. Journal of Marketing Research, 57(1), 1–19. https://doi.org/10.1177/0022243719881113

Livingstone, S. (2008). Taking risky opportunities in youthful content creation: teenagers’ use of social networking sites for intimacy, privacy and self-expression. New Media & Society, 10(3), 393–411. https://doi.org/10.1177/1461444808089415

Lusoli, W., & Miltgen, C. (2009). Young People and Emerging Digital Services: An Exploratory Survey on Motivations, Perceptions and Acceptance of Risks.

Maclean, J., Al-Saggaf, Y., & Hogg, R. (2022). Instagram Photo Sharing and Its Relationships With Social Connectedness, Loneliness, and Well-Being. Social Media + Society, 8(2), 20563051221107650. https://doi.org/10.1177/20563051221107650

Malik, A., Dhir, A., & Nieminen, M. (2016). Uses and Gratifications of digital photo sharing on Facebook. Telematics and Informatics, 33(1), 129–138. https://doi.org/https://doi.org/10.1016/j.tele.2015.06.009

Meijden, H., & Veenman, S. (2005). Face-to-face versus computer-mediated communication in primary school setting. Computers in Human Behavior, 21, 831–859. https://doi.org/10.1016/j.chb.2003.10.005

Munich, A. A. (1984). The Bourgeois Experience: Victoria to Freud Vol. 1: Education of the Senses by Peter Gay (Oxford University Press; 534 pp.; $25.00). Worldview, 27(9), 30–31. https://doi.org/DOI: 10.1017/S0084255900039115

Murray, S. (2008). Digital Images, Photo-Sharing, and Our Shifting Notions of Everyday Aesthetics. Journal of Visual Culture, 7(2), 147–163. https://doi.org/10.1177/1470412908091935

Oeldorf-Hirsch, A., & Sundar, S. S. (2010). Online Photo Sharing as Mediated Communication. Paper Presented at the Annual Meeting of the International Communication Association, 1–13. http://www.allacademic.com/meta/p403527_index.html

Oeldorf-Hirsch, A., & Sundar, S. S. (2016). Social and Technological Motivations for Online Photo Sharing. Journal of Broadcasting and Electronic Media, 60(4), 624–642. https://doi.org/10.1080/08838151.2016.1234478

Patterson, Z. (2012). Going On-line: Consuming Pornography in the Digital Era. https://api.semanticscholar.org/CorpusID:261706520

Rains, S. A., Brunner, S. R., & Oman, K. (2014). Self-disclosure and new communication technologies: The implications of receiving superficial self-disclosures from friends. Journal of Social and Personal Relationships, 33(1), 42–61. https://doi.org/10.1177/0265407514562561

Riva, G., Wiederhold, B., & Cipresso, P. (2016). Psychology of Social Media: From Technology to Identity (pp. 1–11). https://doi.org/10.1515/9783110473780-003

Rosen, D., Woelfel, J., Krikorian, D., & Barnett, G. A. (2003). Procedures for Analyses of Online Communities. Journal of Computer-Mediated Communication, 8(4), JCMC847. https://doi.org/10.1111/j.1083-6101.2003.tb00219.x

Ross, C., Orr, E. S., Sisic, M., Arseneault, J. M., Simmering, M. G., & Orr, R. R. (2009). Personality and motivations associated with Facebook use. Computers in Human Behavior, 25(2), 578–586. https://doi.org/https://doi.org/10.1016/j.chb.2008.12.024

Russo, J. L. (2010). Show Me Yours: Cyber-Exhibitionism from Perversion to Politics. Camera Obscura: Feminism, Culture, and Media Studies, 25(1 (73)), 131–159. https://doi.org/10.1215/02705346-2009-017

Sheldon, P. (2008). Student Favorite: Facebook and Motives for its Use Student Favorite: Facebook and Motives for its Use. Southwestern Mass Communication Journal, 23, 39–55.

Sorokowski, P., Sorokowska, A., Oleszkiewicz, A., Frackowiak, T., Huk, A., & Pisanski, K. (2015). Selfie posting behaviors are associated with narcissism among men. Personality and Individual Differences, 85, 123–127. https://doi.org/https://doi.org/10.1016/j.paid.2015.05.004

Sung, Y., Lee, J.-A., Kim, E., & Choi, S. M. (2016). Why we post selfies: Understanding motivations for posting pictures of oneself. Personality and Individual Differences, 97, 260–265. https://doi.org/https://doi.org/10.1016/j.paid.2016.03.032

Taddicken, M. (2013). The ‘Privacy Paradox’ in the Social Web: The Impact of Privacy Concerns, Individual Characteristics, and the Perceived Social Relevance on Different Forms of Self-Disclosure1. Journal of Computer-Mediated Communication, 19. https://doi.org/10.1111/jcc4.12052

Tan, C., Lee, L., & Pang, B. (2014). The effect of wording on message propagation: Topic- and author-controlled natural experiments on Twitter. 52nd Annual Meeting of the Association for Computational Linguistics, ACL 2014 - Proceedings of the Conference, 1, 175–185. https://doi.org/10.3115/v1/p14-1017

Valkenburg, P. M., Schouten, A. P., & Peter, J. (2005). Adolescents’ identity experiments on the internet. New Media & Society, 7(3), 383–402. https://doi.org/10.1177/1461444805052282

van Dijck, J. (2008). Digital photography: communication, identity, memory. Visual Communication, 7(1), 57–76. https://doi.org/10.1177/1470357207084865

Van House, N. (2007). Flickr and public image-sharing: Distant closeness and photo exhibition. In Conference on Human Factors in Computing Systems - Proceedings. https://doi.org/10.1145/1240866.1241068

Wang, K., Frison, E., Eggermont, S., & Vandenbosch, L. (2018). Active public Facebook use and adolescents’ feelings of loneliness: Evidence for a curvilinear relationship. Journal of Adolescence, 67(1), 35–44. https://doi.org/https://doi.org/10.1016/j.adolescence.2018.05.008

Yang, C.-L. (2019). The relationships between personality and Facebook photographs: A study in Taiwan. Cogent Business & Management, 6(1), 1577521. https://doi.org/10.1080/23311975.2019.1577521

Downloads

Published

2024-05-07

Issue

Vol. 8 No. 2 (2023): ETTISAL : Journal of Communication

Section

Articles

License

Copyright (c) 2024 ETTISAL : Journal of Communication

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

In order to be accepted and published by Ettisal : Journal of Communication, author(s) submitting the article manuscript should complete all the review stages. By submitting the manuscript the author(s) agreed to these following terms:

1.   The copyright of received articles shall be assigned to [Ettisal : Journal of Communication] as the publisher of the journal. The intended copyright includes the right to publish articles in various forms (including reprints). [Ettisal : Journal of Communication] maintain the publishing rights to the published articles.

2.   Authors are permitted to disseminate published article by sharing the link/DOI of the article at [Ettisal : Journal of Communication]. authors are allowed to use their articles for any legal purposes deemed necessary without written permission from [Ettisal : Journal of Communication] with an acknowledgement of initial publication to this journal.

3.   Users/public use of this website will be licensed to CC BY-NC-SA (Attribution & Non-Commercial-ShareAlike)