Eksplikasi Kualitas Konten Peran Keluarga Pada Instagram @Kemenpppa
DOI:
https://doi.org/10.21111/ejoc.v4i2.3702Kata Kunci:
Analisis Konten, Mayring, Peran Keluarga, KPPPA, Content Analysis, Family RoleAbstrak
Abstrak Perkembangan teknologi komunikasi dan informasi membuat lembaga pemerintah harus beradaptasi dengan cara penyebaran informasi kepada masyarakat. Media sosial Instagram menjadi alat pemerintah menggunakan media sosial sebagai layanan electronic goverment (E-Goverment) sebagai sarana dalam memberikan informasi yang baik serta bermanfaat untuk masyarakat. Keluarga merupakan forum pendidikan primer dalam kehidupan dan menjadi dasar penting bagi pembentukan karakter anak. Karakter yang kuat dan jiwa baik pada anak akan terbentuk dengan adanya peran keluarga yang harmonis dan dinamis. Kementerian Pemberdayaan Perempuan dan Perlindungan Anak (KPPPA) saat ini turut serta, selaku lembaga yang berkontribusi dalam mengedukasi masyarakat melalui media sosial Instagram @kemenpppa. Penelitian ini berusaha menganalisis layanan e-goverment KPPPA dalam upaya memberikan edukasi mengenai pentingnya peran keluarga melalui media sosial Instagram @KEMENPPPA periode Juli – Oktober 2019. Penelitian ini menggunakan menggunakan metode analisis isi Mayring sebagai pisau analisis, peneliti menggunakan pendekatan kualitatif dan teori Family Roles Communication perspektif Beth A. Le Poire untuk memahami layanan e-goverment KPPPA mengenai pentingnya peran keluarga dalam pemberdayaan anak dan perempuan Indonesia.Quality Explication Of Family Role Content Through Instagram @KEMENPPPA  Abstrack The development of communication and information technology makes government institutions have to adapt to the way of disseminating information to the public. Instagram social media is a tool for the government to use social media as an electronic government service (E-Government) as a means of providing good information that is beneficial to the community. The family is the primary education forum in life and is an important basis for the formation of children's character. Strong character and good soul in children will be formed with the existence of a harmonious and dynamic family role. The Ministry of Women's Empowerment and Child Protection (KPPPA) is currently participating as an institution that contributes to educating the public through the social media Instagram @KEMENPPPA. This study seeks to analyze the KPPPA e-government services in an effort to provide education about the importance of the role of the family through social media Instagram @kemenpppa for the period July - October 2019. This research uses the Mayring content analysis method as the analysis knife, the researcher uses a qualitative approach and the theory of Family Roles Communication Beth A. Le Poire's perspective to understand KPPPA e-government services regarding the important role of the family in empowering Indonesian children and women.Referensi
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