The Influence of Financial Behavior on Financial Performance Through Digital Payment (Case Study of MSMEs in Bluru Village, Sidoarjo Regency)
DOI:
https://doi.org/10.21111/ibmj.v8i1.14448Keywords:
Financial Behavior, Financial Performance, Digital PaymentAbstract
This study aims to determine the effect of financial behavior on financial performance through digital payments on MSMEs in Bluru Kidul Village, Sidoarjo Regency. Digital payments are positioned as a mediating variable that can strengthen the relationship between financial behavior and financial performance of MSMEs. Using a quantitative approach, this study took a sample of 140 MSMEs determined using the Slovin formula with a margin of error of 5%. Data were collected by distributing questionnaires to MSME owners and managers, then analyzed using the Partial Least Squares (PLS) method. The results of the study indicate that financial behavior has a significant influence on financial performance, both directly and through digital payments as a mediating variable. Thus, the use of digital payments can increase transaction efficiency and financial transparency, which ultimately improves MSME financial performance. This study recommends increasing financial education and access to digitalization for MSME actors in order to strengthen the competitiveness and sustainability of a business.References
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