ASSOCIATIVE MEANINGS OF KISUKUMA-ENGLISH COLOUR TERMS

Authors

  • Katila S. Hussein St Augustine University of Tanzania
  • Moses James Olenyo Malande St Augustine University of Tanzania
  • Leah Mpobela St Augustine University of Tanzania
  • Ligembe Nestroy St Augustine University of Tanzania

DOI:

https://doi.org/10.21111/ijelal.v4i2.12141

Keywords:

Associative Meaning, Colour Terms, Kisukuma

Abstract

The paper analyzes Kisukuma colour terms focusing on associative meanings encoded in colours.Data on colours are analyzed using thematic analysis where they are grouped and organized in eightkisukuma colour terms namely: Yape- white, Yapi- black, Yaza- red, Ndilizu- green Luduhlu/yangayellow, Bhuhulu/bhululu – blue, Matalaka/madaraka- light blue and Yakhu- grey. The studyestablishes that kisukuma colour terms are enriched with different associative meanings which havemore positive than negative meanings in sense that the uses of yapi- black and yaza- red are mostlynegative. In contrast, yape-white colour, luduluh- yellow and ndilizu- green colour mostly havepositive associative meanings, bhuhulu/bhululu- blue, Matalaka/madaraka- light blue and yakhugrey had narrow meanings which were positive.

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Published

2024-06-30