NURFADILA, A. R. .; RAHMAWAN, A. .; NEGARA, P. P. S. .; WAHYUDI, B.; ARDANI, M. T. OPTIMIZATION OF MARKETING MIX TO INCREASE THE COMPETITIVENESS OF SAVIRA FROZEN FOOD IN THE LOCAL MARKET: Optimalisasi Bauran Pemasaran Untuk Meningkatkan Daya Saing Savira Frozen Food Di Pasar Lokal. Agroindustrial Technology Journal, [S. l.], v. 8, n. 2, p. 31–42, 2024. DOI: 10.21111/atj.v8i2.12819. Disponível em: https://ejournal.unida.gontor.ac.id/index.php/atj/article/view/12819. Acesso em: 15 mar. 2025.